The Business of Movie Titles

A Movie called “JOBS” and the Perilous Business of Naming Films

You should know that’s a lower case j in jOBS. Yes, that’s what they called the movie. Here, a discussion of what’s in a (movie) name, plus, the Oscars of movie titles.

Fast Company Co.Create

• Storytelling
• Ideation
• Networking
• Forecasting

• Michelangelo Frammartino
• All
• Tribeca Interactive